Political Ad Recreation

Today in class, we got a new project. It is an extension of our ad recreation. We have to find an ad and then change the message. I chose a Camel cigarette ad. It is for their No. 9 cigarettes. I started working on the ad during class time. I am going to change the slogan on the bottom. The original ad reads "Light and Luscious." I am going to change it to "Light and Lethal." I am planning on finishing the ad Thursday in class.

Ad Recreation

The first ad that is posted is the original Hpnotiq ad from a magazine. The second as posted is my recreation. To make the recreation I used both Photoshop and Illustrator. I changed the background and pictures of the bottle and glass in Photoshop. I did the text in Illustrator. It was difficult finding a good background picture. I had many options and then all of a sudden I found the blue and white one. It was perfect because it was the same colors as the original ad and the objects in the ad. I think my recreation came out well. In the beginning, I started with a different ad and after it was almost done, I went back and changed it. I am much happier with my new ad. It came out well. I am excited to see what else we will have to create.

Vector Study

While working on my project Friday in class I found it hard using Illustrator. I could not figure out how it worked. Finally, I got it working and I decided I did not like my ad. I changed it to an Hpnotiq ad. I can change little things about it to make it mine. I started using Photoshop and in class on Tuesday, I will finish it in Illustrator. I will also need to use the scanner in class, because mine is not big enough. I have picked an elongated ad. I like this project because it teaches us about the differences in Photoshop and in Illustrator.

Vector Study

Today in class, we learned about vectors and Adobe Illustrator. I liked using it. I actually liked it better than Photoshop. You can do more, especially with text. I started the project we were assigned. I tried finding a conversational ad in Cosmopolitan. I scanned the ad onto my computer. Next, I found text that looked like the original ad. I twisted it and changed the colors. I also took pictures from the ad. I used the picture of the leaves and the picture of the bottle. I hope that what I have so far is on the right track.

ID Tag

When I was trying to figure out an ID that would represent me the first thing I thought of was FRIENDS. It is my favorite show and I watch it every day. There is also another reason. I love my friends and I love hanging out with them. Friends are something that represents me throughout. Friends are personal to me. I decided to use my name in the FRIENDS font and logo because it is the best thing to represent me. While making this tag I used the layering effects, free transform and shapes.

Abstraction

I looked for an example of abstraction in Cosmopolitan magazine because I read it all the time. There is a VO5 ad about their Extreme Style line of hair products. There is also a TV commercial about this line of products. In the print ad, on one side, there is a man and woman standing in an elevator with boring hair. On the right side of the ad, both the man and woman have their hair styled in crazy ways. In the TV commercial, both people have boring hair, and after using the VO5 products, their hair is styled and is no longer boring. In these two ads, there is a promise of stylish hair. If you use their Extreme Style line of products, you will have the hair you always wanted. When I look at the ad, I think about my hair and how I wish my hair could look like the people’s in the ad.

High Culture vs. Low Culture

High and low culture can also be in the form of magazines. The high culture magazines are the expensive, thick, and "high class" magazines. Examples of this type of magazine are Vogue, Cosmopolitan, and Glamour. These magazines have a lot in them. They include beauty, fashion, real life stories, health and love. In society, all the rich and fashionable women are the ones walking around with these magazines. They are looking at the new beauty secrets and the new fashion trends. The lower classes of people who are not concerned with fashion are buying more magazines like US Weekly and Star. All these magazines have in them is gossip and some celebrity fashion. These are all about celebrities and everything that they are up to. These magazines are cheaper and much thinner. The gossip queens are the ones buying these types of magazines.